How many projects do you usually enter into awards programs?
How do you choose which projects and programs to enter?
Do you have a budget for Awards entries, as part of your overall marketing budget?
Do you usually pull together your entries in a mad rush, and think: "I should allocate more time to this next year..."
Once you complete this Express training, you'll have a much better idea of which of your recently completed projects to enter into Awards - in line with your business development goals - and which Awards programs offer the best fit, to help you connect and engage with your future ideal clients.
This year, take control as you strategically plan - and streamline - your awards entries, to optimise your results, manage your investment more effectively, and maximise your chances of generating new enquiries, leads and projects.
This Express training module contains:
Key information about this CPD Express training
Presenter: Rachael Bernstone, Business development, marketing and communications advisor to architects, and Founder, Sounds Like Design (see my credentials to teach this workshop here).
CPD Allocation: 1 Formal point / hour (Certificates of Completion will be issued for architects who require them as part of their registration). Click here to view the Learning Outcomes.
Units of Competency: PC 1, PC 7
APBSA Core Areas: Practice Management
These resources will help you to:
Approaching your Awards entries in this way enables you to leverage your architecture awards investment, enhance your chances of winning an award, and improve your ROI by aligning your awards activities with your business development goals.